Lapho uthuthukisa isiteshi sakho, kubaluleke kakhulu ukunaka ngokukhethekile ukuphromotha kwayo nokuheha ababukeli abasha. Konke lokhu kungenziwa ngokukhangisa. Kunezinhlobo eziningi zokukhangisa, ngayinye ihluka ngezindleko kanye nokusebenza kahle. Asingahlaziyi amanani entengo yezinsizakalo ezinjalo, kodwa futhi sikhulume ngokuningiliziwe ngezinhlobo zazo nangezimiso zomsebenzi.
Izinhlobo zokukhangisa nezindleko zako
Kunezindlela ezimbili zokuphakamisa ividiyo noma isiteshi sakho ngqo ngomkhankaso wokukhangisa ku-YouTube. Umnyakazo wokukhangisa okunjalo ulula kakhulu - ukhokha kuphela uma umsebenzisi ebuke ividiyo yakho noma echofoza kuyo ngesixhumanisi esikhethekile. Okusho ukuthi, izindleko zokukhangisa zinqunywa kusabelomali sakho kuphela. Ngakho-ke, lapho kukhula isabelomali, kuzoba nezinguquko eziningi.
I-TrueView In-Display
Lokhu kufana nokukhangiswa kokuqukethwe. Ungabona izikhangiso ezinjalo uma ufuna okuthile kusayithi. Ku-YouTube, lokhu kubizwa ngamavidiyo ahlobene. Ngokufaka umbuzo kubha yokusesha, emiphumeleni yokucinga uzobona ividiyo esiseduzane nombuzo wakho.
Kuyaqapheleka ukuthi amanani entengiso enjalo awashintshi kakhulu ngokuhamba kwesikhathi, ngo-2016 naphakathi maphakathi no-2017, kuzofanele ukhokhele okuvelayo okuyinkulungwane kusuka kumadola ayi-10 kuye kwayi-15.
Ukusakazwa kwe-TrueView
Bonke abasebenzisi be-YouTube bayazi ukuthi ngezikhathi ezithile ngaphambi kokuqala kwevidiyo, ukufakwa okufishane noma okungekho kakhulu kukhonjiswa lapho isayithi noma isiteshi esithile sikhuthaza khona. Ukubuka ividiyo enjalo, ungabona isixhumanisi esizoholela kumthombo okhangisiwe. Bala okuvelayo okuyinkulungwane ozodinga ukunikela cishe amadola ayishumi.
Amakhasimende ale ndlela yokunyusa izokwazi ukuthola imininingwane mayelana nezinguquko ukuze abe nomqondo wokusebenza kahle kanye namathuba wokwenza imikhankaso yobudlelwano bomphakathi ibe ngcono.
Izikhangiso ze-YouTube
Uhlobo lwesithathu, i-YouTube engasenakho ukwenza lutho, kungukuhleleka kokuphromotha okuvela kwabanye abasebenzisi abaziwayo. Kulokhu, ngeke ukwazi ukudala umkhankaso wakho, futhi kuzofanela ufune umuntu ongakwazi uku-oda kuye ukukhangisa. Ngenhlanhla, cishe wonke ama-blogger adumile ashiya oxhumana nabo encazelweni yevidiyo, ongaxhumana nabo ukuxoxa ngeziphakamiso zebhizinisi. Kungaba imeyili noma ikhasi ekuxhumaneni nomphakathi.
Ungathola futhi ulwazi engxoxweni yeqembu le-blogger noma ekhasini lakhe enkundleni yokuxhumana nabantu. Imvamisa, ukuze uthole inani lokukhangisa, akudingeki nokuthi ubhalele umuntu, izindleko zingakhonjiswa ngqo engxoxweni. Izindleko zokukhangisa okunjalo ziyahlukahluka kakhulu: ngokwesibonelo, kufana nevidiyo yakho kusuka ku-blogger enezithameli zabantu abayizinkulungwane ezingama-500 Ama-ruble angama-4000, kanye nentengo yevidiyo yangokwezifiso, ikakhulukazi ukukhangisa insiza yakho noma isiteshi, ingakhuphuka amahlandla ayishumi, noma ngisho nangaphezulu.
Sicela wazi ukuthi uma umsebenzisi ethandwa kakhudlwana, kuyilapho ebiza kakhulu umkhangiso wakhe. Futhi zama uku-oda ama-PR kusuka kuma-blogger ahlobene nawo kuphela ukuze uthakazelise ababukeli bawo futhi uwahehe esiteshini sakho.
